Here’s what we’re thinking about
besides you.

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Is anyone surprised?

January 14, 2020 | Leave a comment

The share of a marketing budget allocated to traditional channels (TV, print, out-of-home) is decreasing while digital advertising increasing in 2020, as outlined in the Marketing Charts article. (3 Points … more

Digital Marketing |

Email: Dead or Alive?

August 15, 2013 | Leave a comment

Despite being deemed outdated and “put to bed” by new technology, email is still a vital component of the way individuals and businesses communicate. Digital natives are indeed using social … more

Digital Marketing, Email Marketing |

How Much Influence Does Twitter Chatter Have On TV Ratings?

August 6, 2013 | Leave a comment

An investigation by Nielsen, the name most clearly associated with TV ratings in the U.S., suggests that Twitter really can drive ratings up. The New York Times calls this a … more

Analytics, Digital Marketing, Social Media, Twitter |

Social media marketing for B2B companies INFOGRAPHIC

July 26, 2013 | Leave a comment

Great infographic from Clearpoint Agency, which looks at social media marketing for B2B companies.

It shows that 87% of B2B businesses use social compared to 77% that use blogs, with LinkedIn … more

Social Media |

Infographic: The State of Content Marketing 2013

July 19, 2013 | Leave a comment

Content marketing is fast becoming a regular marketing tool (marketers now spend 25% of their marketing budget on content marketing). It’s all the rage within the marketing discipline. If you’re … more

Content Marketing, Digital Marketing |
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